
objectives
There was a need to provide constant communication to the patient community located in rural areas by using mobile cellphone technology. This two-way communication (Electronic Patient Reported Outcomes – ePRO) is needed to determine the frequency and/or severity of possible adverse drug reactions.
technical requirements
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The solutions should be robust enough to include 90%+ of the rural population
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The participants should be reimbursed for their expenses via the platform
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The feedback should be stored in a secure cloud-based platform
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The platform should allow for a regular schedule to be created per participant
solution


The proposed solution was a combination between GSM (global systems for mobile communication) technology in the form of Short Messaging Service (SMS) combined with a secure web-based platform.
deliverables/milestones
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The communication which went out to the participants on regular intervals were tracked and reported on, on a regular basis.
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We made use of an airtime reimbursement strategy to refund the participant in the form of airtime immediately after their interaction with the platform.
conclusion
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The pilot was ran for 6 months and it showed a constant growth in the numbers.
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All participants who did not respond were contacted via phone.
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All reimbursement transactions completed successfully.